A Century of Meme Stocks and the Price of Coordination
Meme stocks are commonly studied through social-media activity, but this approach limits both the historical scope of research and the signals available to practitioners. In A Century of Meme Stocks and the Price of Coordination, Chad Schmerling develops an alternative: a machine-learning model trained to identify the holdings of the Roundhill MEME ETF using market and firm-level data rather than textual inputs. By adapting the feature set to historical data availability, the paper constructs a measure of “memeness” extending back to 1926. For traders and portfolio managers, its principal contribution is a framework for identifying speculative activity and examining how its return implications vary with the investment horizon.